5 Reasons You Should Do Social Media Shopping

How much time do you spend on social media everyone? More than you’d care to admit. Don’t feel bad. You’re in a way modeling the same behavior as your potential buyer. This social media habit brings me to this week’s edition: social media shopping.

What is social media shopping?

According digital marketing agency, BigDrop, social media shopping (aka social commerce) is when companies selling products directly in social media platforms. This is a very huge phenomenon as billions of people are using social media apps every single day.

The Drum reports that social media shopping is set to pull in $600 billion in the next 6 years. I know you want a piece of the action. But you are unsure about if you should do social media shopping. Well below are my 3 reasons why social media shopping is important.

5 Reasons Why Social Media Shopping Important The average consumer checks out your social media first before they go to your website.

Also if you are to google yourself your social media profiles come up on page one. Your potential customers are doing the same thing. All the more reason to engage in social media shopping.

More People Spend Time On Your Social Media Than Your Website

Even MSNBC, ABC and HBO have social media profiles and they run TV networks. You want to know why? Because they know that their viewers are on social media more than going straight to their websites.